Marc Liebman
Professional Speaker
Marc is a leader and shares his rich experience as an executive who enjoyed success in big companies and small businesses. He has worked in Europe, Africa, and Asia and shares hard-earned lessons on leadership, sales and business development. Others may want to hear about his military experience and career that took him all over the globe. Or, he can talk about the process of writing a novel and the trials and tribulations of getting published.
Marc giving his “Wildcat vs. Zero, Resetting the Record” presentation at the Western Museum of Flight. Photo courtesy of Frank Mormillo.
Topic: Living History
Basics of World War II Dogfighting
There are many misconceptions about how the dogfight in World War II evolved after what we call today the “merge.” By definition, the merge is when two (or more) airplanes from opposing sides begin to maneuver in close proximity to shoot the other side down. In the days before air-to-air missiles, to shoot down the…
Focke-Wulf 190D versus the F4U Corsair
By 1943, the variants of the FW-190 were in many Luftwaffe units. When the type was first introduced in the spring of 1941, it outclassed the Spitfire Vs flown by the RAF. In June 1941, FW-190s shot down 15 Spitfire Vs without a loss and then again in August, 25 more Spitfire Vs went down…
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Topic: Business & Leadership
The Dirty Dozen Sayings That Will Make You a Better Leader
What the attendees will learn: Ten phrases that if used as tactics or tools will make the individual a better, more effective leader. Overview: There’s a big difference between leadership and management. Leadership is all about developing strategies, setting organization goals motivating subordinates and providing them with the resources to succeed. On the other hand,…
Disconnects in the Sales Process
What the attendees will learn: Where disconnects are in the sales process for complex products and services and how they affect winning or losing a deal. Overview: Most sellers of complex services or products don’t really understand “how buyers buy.” Sellers focus on “messaging,” “value propositions,” “differentiators” and relationships. Buyers are “Power Pointed” to death…
Outcome-Based Relationships
What the audience will learn: When and where outcome based relationships are appropriate, who the key stakeholders are as well as how to measure success. Overview: More and more buyers want their service providers to take on more operational and financial risk as well as perform more complex “work.” Traditional, buyer/seller FTE –based relationships do…
Key Sales Force Performance/Efficiency Metrics
What the audience will learn: How five simple and key metrics will help a business measure the performance of its sales force and identify where improvements can be made. Overview: As a general rule, sales forces are over measured and under perform. The 80/20 rule applies in that 20 percent of the sales force closes…
Topic: Writing & Getting Published
Writing a Novel
What the attendees will learn: The steps and process that will enable you to write a book. Overview: Many people want to write a novel, memoir or a history book but they find the effort to be overwhelming but don’t know where to start. Neither did I and finally decided to take the plunge. It…
Guerilla Marketing a Book
What the audience will learn: How does one market the published work? Overview: One of the “things” publishers insist a new author provide is a well thought out marketing plan. It doesn’t have to be perfect because what they really want to know is have you, the author, thought through the answer to the question…
Finding a Publisher
What the attendees will learn: What factors a writer must consider in order to publish his/her work. Overview: The origin of this presentation is a question I am often asked at book signings, i.e. how did I find a publisher? There’s an often unasked question of whether or not to self-publish. In today’s world, the…
Birth of a Novel – Flight of the Pawnee’s 14 year Gestation Period
Flight of the Pawnee was released on January 12th, 2021, 14 years after Marc penned the first draft. Originally, the book was supposed to be a stand-alone work. In 2006, Marc finished V6 and thought the manuscript was ready to be submitted to a publisher or an agent. Over the next two years, Marc learned…
Reading Historical Fiction Often Leads to Reading History
Recently an organization asked me to speak on the hypothesis that is the title of this presentation. Many of the group’s members read historical fiction and this often spurs them to pick up books written about the events that provide the context of the novel. So, the question is why? While reading the CliffsNotes or Classics Illustrated comics is…
Coding and Writing – The Process Is Very Similar
At a book signing, a potential book buyer asked me if I would be interested in giving a keynote address to his application development group. The catch was that I had to compare writing applications to writing a novel. The group which was part of financial services information technology organization used a programming “discipline” called…
Topic: Foreign Affairs
North Korea – The Threat, the Truth and Our Options
What the Attendees Will Learn: How the North Korean leadership views the world and what drives their decisions Overview: The Democratic People’s Republic of Korea (DPRK) is one of the poorest countries on the earth, yet it has a viable nuclear arsenal The presentation covers the motivations and how and why three generations of North…
The Four Dimensional Threat of the People’s Republic of China
Only now is the integrated, multi-dimensional threat the Peoples Republic of China (PRC) poses to the United States starting to be discussed publicly. Most intelligence experts in the U.S. will almost unanimously answer People’s Republic of China when asked “What country poses the greatest short and long-term threat to the United States?” This presentation provides…
Seeds of a Fiasco – NEO in Afghanistan
Many of us watched chaos while the U.S. tried to evacuate American citizens as well as those who helped the United States and its Allies during our 20-year presence in Afghanistan. From news reports, the evacuation, known in military circles as a Non-Combatant Evacuation Operation or NEO, didn’t go as planned. NEOs are a U.S….
War in the Ukraine, Where Do We Go From Here
When Russia invaded the Ukraine for the second time on February 24th, 2022, most analysts thought that the war would be over in days, if not weeks. By August 2022, the war is still raging. And while the Ukrainians have suffered some reverses, they are still holding out and by some measures, winning. For the…
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